e-mail Fail

30 Nov

This little screenshot has pride of place in my e-mail creative and strategy deck. You’d think that if you’re advertising a conference about “Attention-Grabbing E-mails” you may wish to follow some of the basic rules…


3 Responses to “e-mail Fail”

  1. Marc Munier December 1, 2009 at 9:12 am #

    Funny how often the “pro’s” get it wrong, but seriously what have they got right!

    • davidjcarr December 1, 2009 at 11:01 am #

      I like the fact that effectively the only content and call to action is “Unsubscribe”. Good way to “clean” your list.


  1. uberVU - social comments - December 1, 2009

    Social comments and analytics for this post…

    This post was mentioned on Twitter by David J Carr: e-mail marketing fail http://bit.ly/7sfTzJ

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